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Studio desktop with several individual color swatches, open swatch books, and a tablet displaying color samples and notes

We develop brands, design websites, and support the creative needs of growing businesses. We believe a strong brand is at the core of every successful business, and we help our clients build meaningful identities that attract loyal customers, inspire employees, and have lasting value. Our comprehensive approach starts with strategy, forming a thoughtful action plan that connects businesses with their ideal customers. From there, we'll help implement the strategy across brand touchpoints—logos, websites, graphic design, social media, and more—equipping our clients with a cohesive, professional identity that is authentic and built for growth.

What We Do

Open book showing anatomy of a typeface

About Us

We prioritize genuine connections with our clients. We’re not selling a vibe or a facade. We build strong relationships through honesty, transparency, and mutual respect.  

Authenticity

We dare to do big things, conceive big ideas, take bold steps, and embrace risks. We will reject limiting thoughts. We will be practical in our approach, but never predictable, uninspired, or boring in our execution.

Ambition

We will never take ourselves too seriously. We will interact with clients and each other humbly and respectfully. We will always find the best way to make it work or make it right, even if it means accepting that we were wrong. 

Humility

We vow to nurture our creative spirit, explore alternative concepts, and embrace whimsical solutions. We believe in the creative process and the power of the unexpected.

Creativity

We feed our curiosity and crave knowledge always. What we do not know, we strive to learn. We will explore new tools, learn new methods and techniques, and immerse ourselves in the unknown.

Curiosity

Everyone we interact with, including our team, partners, clients, and leads, deserves dignity, respect, and kindness. We strive to ensure everyone feels valued.

Kindness

Our Core Values are our guiding principles. They inform and filter everything we do. They are attitudes and mindsets that we strive for and expect ourselves to uphold. Having clearly defined Core Values helps us determine if we are on the right path and fulfilling our business goals.  

What We Believe In

Owner Izzy Mercado started Four27 to help small-to-midsize businesses grow confidently and prepare a foundation for continued success. With more than twenty years of experience in art direction and design, marketing, and communications, Izzy has worked with major brands such as Target, Revlon, Walgreens, and Mars, plus countless small businesses and nonprofits. Four27 helps clients strengthen their brands—with clear and sustainable strategy at the core. Our creative thinking, distinctive logos, identities, websites, and design will ensure your brand looks polished and professional for years to come.

Meet the Owner

Headshot of Four27 owner Izzy Mercado
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